# GB-London: VB796 VisitBritain Australia Customer Segmentation 2017 research

> A sourced UK public sector contract award published by VisitBritain.

## Key facts

- Buyer: [VisitBritain](/buyers/visitbritain/contract-awards)
- Tender value: £50,000
- Published: 8 March 2017
- Contract start: 23 March 2017
- Contract end: 30 June 2017
- Stage: open_tender
- Procurement category: services
- Notice ID: 940b3600-b432-42bc-97ae-d1d4542682f1-134235
- OCID: ocds-b5fd17-0ef56fa4-7b9e-45dc-a1e5-04257819117e

## Description

VisitBritain's current focus is to ensure Britain is high in the consideration set for Australians planning holidays, with the ultimate objective to increase the number of people visiting and increasing their spend in the UK regions\. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises \(SMEs\)\. However, any selection of tenderers will be based solely on the criteria set out for the procurement\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/940b3600-b432-42bc-97ae-d1d4542682f1-134235)