# PH Live Longer Better physical activity inactives newspaper/digital marketing campaign

> A sourced UK public sector contract award published by HAMPSHIRE COUNTY COUNCIL.

## Key facts

- Buyer: [HAMPSHIRE COUNTY COUNCIL](/buyers/hampshire-county-council/contract-awards)
- Supplier: NEWSQUEST MEDIA GROUP LIMITED
- Award value: £2,500
- Tender value: £2,500
- Award date: 18 June 2024
- Published: 16 August 2024
- Contract start: 20 June 2024
- Contract end: 3 October 2024
- Stage: awarded
- Procurement category: services
- Notice ID: 2e7b1675-3d43-452c-a8b0-b3b3a537a9fa-778162
- OCID: ocds-b5fd17-2ce5921b-1c68-4710-a745-da818ec5bedd

## Description

Marketing to support a Live Longer Better campaign with the aim to encourage older adults to carry out simple strength and balance activities that they can fit into their daily routines\. 6 weeks of quarter page ads across Hampshire Chronicle, Andover Advertiser and Basingstoke Gazette\. 20,000 targeted standard display targeting Elderly Care\. 40,000 bespoke target views online targeting adults in Hampshire aged 40-64, excluding Southampton, Portsmouth and the Isle of Wight\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/2e7b1675-3d43-452c-a8b0-b3b3a537a9fa-778162)