# BFI Sight and Sound Magazine Audience Development - AWARD

> A sourced UK public sector contract award published by BFI.

## Key facts

- Buyer: [BFI](/buyers/bfi/contract-awards)
- Supplier: Hook Research Ltd
- Award value: £19,790
- Award date: 30 March 2021
- Published: 27 October 2021
- Contract start: 31 March 2021
- Contract end: 30 June 2021
- Stage: awarded
- Procurement category: services
- Notice ID: 47305d36-e5ad-489f-9353-66df192b8eac-480105
- OCID: ocds-b5fd17-32236f07-fdd1-4a51-9f8f-8b7a93b54709

## Description

The BFI research team are currently looking to run an in-depth qualitative research study to explore key areas and expand their knowledge of the Sight &amp; Sound audience, current and potential\. This piece of work will be to test the functionality and navigation of the print magazine and feed into a redesign\. Alongside this we would like to explore the potential to engage with new audiences through the print magazine and through the other S&amp;S digital properties\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/47305d36-e5ad-489f-9353-66df192b8eac-480105)
