Awarded
The Institute of Practitioners in Advertising
£56,980
OFCOMThe Institure of Practitioners in Advertising (IPA)
services
Contract Details
- Tender Value
- £56,980
- Stage
- Awarded
- Published
- Awarded
Timeline
Awarded
Start
Disclosed
End
Description
Ofcom requires a robust cross-media data set for a number of priority work areas including: monitoring BBC (where we are required to provide an assessment of BBC's performance), PSB monitoring, audio share of ear work and news consumption. TouchPoints is the only survey of its type currently available. We have subscribed to TouchPoints for the past five years and have used it extensively for internal work and in many external publications.
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Ref: b8222e69-7cb4-494d-ba87-387640abe723-658065 · Sourced from Contracts Finder
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