# PHE - Digital Marketing: Behaviour Database Architecture

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: Public Health England
- Contract winner: [IBM United Kingdom Ltd](/contract-winners/ibm-united-kingdom/public-sector-contract-awards)
- Award value: £60,000
- Tender value: £60,000
- Award date: 27 February 2017
- Published: 10 March 2017
- Contract start: 27 February 2017
- Contract end: 28 April 2017
- Stage: awarded
- Procurement category: services
- Notice ID: a81c96d6-9049-4597-81ee-6f87ec274490-134931
- OCID: ocds-b5fd17-38f31f43-3ec4-42f1-9080-2af80c3df5c6

## Description

PHE requires a technical capability that will enable the storage of behaviour change databases on PHE platforms \(e\.g\. Mobile Enterprise Platform, NHS Choices\) with an end-to-end process to capture behaviour change requirements, data points within services, data schema and any other required assets\. It is also a requirement that this data and analytics can be visually represented in a service dashboard, queried and data exports undertaken to review gathered data\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/a81c96d6-9049-4597-81ee-6f87ec274490-134931)
