# VL - OTS Sponsored Podcast Promotion

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [Leeds City Council](/buyers/leeds-city-council/contract-awards)
- Contract winner: Audio Always Limited
- Award value: £10,000
- Award date: 20 February 2025
- Published: 20 February 2025
- Contract start: 14 February 2025
- Contract end: 30 April 2025
- Stage: awarded
- Procurement category: services
- Notice ID: 72c430f5-4f27-44ea-bfc4-7168396e5e32-828527
- OCID: ocds-b5fd17-4b8fde29-f4b9-476d-9f9b-d648f903a147

## Description

Visit Leeds have arranged a sponsorship agreement with Audio Always Ltd\. for a public recording of the 'On the Sofa' podcast\. The podcast is hosted by three actors appearing in long-running serial 'Coronation Street'; two of whom were born, or grew up, in the Leeds city region\. The company will publish a number of marketing posts, videos, etc\. on their social media channels as part of the promotion\. They will set aside a number of tickets to the show, \(proceeds from sales will go to the production\)\. Funding for the episode and event is £10,500, from UKSPF budgets\.

## Related contract awards

- [Council Housing Growth - The Highways - PSC](/contracts/ocds-b5fd17-f333d3a1-7023-4e7a-8f2f-5f95ae128e47): Leeds City Council
- [Council Housing Growth - The Highways - SDA](/contracts/ocds-b5fd17-9b24f4de-b5d2-4ef2-b39f-f48837bfddea): Leeds City Council
- [Microsoft ESA - Leeds City Council](/contracts/ocds-b5fd17-d79e022a-93f2-4214-9dad-253e1e89a7bf): Leeds City Council
- [2023\_Music - Supply of Selector Radio Services - AWARD](/contracts/ocds-b5fd17-edbcc75e-f279-476b-a15c-89b73b97b24e): British Council

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/72c430f5-4f27-44ea-bfc4-7168396e5e32-828527)