# Development of Knutsford Tourism Strategy

> A sourced UK public sector contract award published by Knutsford Town Council.

## Key facts

- Buyer: [Knutsford Town Council](/buyers/knutsford-town-council/contract-awards)
- Supplier: [Savills \(UK\) Limited](/suppliers/savills-uk/public-sector-contract-awards)
- Award value: £14,800
- Award date: 21 March 2024
- Published: 1 August 2024
- Contract start: 12 March 2024
- Contract end: 31 March 2025
- Stage: awarded
- Procurement category: services
- Notice ID: f534bf0a-4db3-4477-a3f3-518af1cdb291-773224
- OCID: ocds-b5fd17-4d50734b-5e08-42e5-ab39-29e060757812

## Description

This project is funded by the UK government through the UK Shared Prosperity Fund \(UKSPF\)\. The appointed contractor/supplier will be expected to ensure adherence to all UKSPF guidance\. The primary objective of this work is to develop a Knutsford Tourism Strategy to guide the Town Council and partners on work to develop Knutsford's tourism offer\. This should include \(as a minimum\): • Market research on current perceptions of Knutsford \(from non-residents\) • SWOT analysis of Knutsford's current tourism offer • Benchmarking Knutsford against similar towns in Cheshire and the wider area • Developing a future vision for Knutsford as a tourist destination with recommendations for immediate, medium- and long-term implementation • Recommendations for tourism offers Alongside this we wish to provide specific support to key local visitor attractions and develop guidance/advice for them in enhancing their visitor offer\. The objective of this is to increase visitor numbers and income for these attractions to support their ongoing sustainability\. This could be an annex to the Tourism Strategy or specific guidance documents for the attractions\. This guidance would include specific SWOT/gap analysis of each attraction and development of recommendations\. As a minimum this will involve a visit to the attraction and a meeting with the manager/coordinator\.

## Related contract awards

- [Knutsford Market Hall Roofing \| Skylights \| Solar Panels](/contracts/ocds-b5fd17-31fabe6e-066b-44d2-85ae-b73867c3e080) — Knutsford Town Council
- [Renovation of Knutsford Market Hall](/contracts/ocds-b5fd17-f6e0d38f-f9e4-46a3-848e-e90261838774) — Knutsford Town Council
- [Discover Knutsford Website Development](/contracts/ocds-b5fd17-c1dcc1e2-53d8-41e5-b127-67f82b7a862e) — Knutsford Town Council
- [Dog Wood Cycle Path Design](/contracts/ocds-b5fd17-9e928211-9cff-434c-bcbb-0ce37e14e783) — Knutsford Town Council
- [Stock Condition Surveys Data Validation](/contracts/ocds-b5fd17-4a25c564-94ef-48a6-92b6-ad2bf2deaae4) — THIRTEEN HOUSING GROUP LIMITED
- [Development Pipeline Programme planning consultant - Brunel](/contracts/ocds-b5fd17-202793f3-89a0-41db-947a-601382988358) — Westminster City Council
- [Development Pipeline Programme planning consultant - Queen Mother](/contracts/ocds-b5fd17-962d2b22-8336-4709-a793-96e99bcba929) — Westminster City Council
- [Homes England - Property - Alternative land uses research](/contracts/ocds-b5fd17-adc9bb0e-d8bc-4cf4-8172-a732929b3921) — Homes England \(the name adopted by the Homes and Communities Agency\)
- [Provision of General Medical Services at Tollgate Practice](/contracts/ocds-b5fd17-6b020586-1357-4c83-92d9-010ad76c2e5a) — NHS Essex Integrated Care Board
- [CWC26018 - Microsoft Cloud Solution Provider](/contracts/ocds-b5fd17-37dceafb-18f5-4f5f-9afb-ae784890924e) — Wolverhampton City Council
- [Resident Engagement and Welfare Monitoring Services Contract](/contracts/ocds-b5fd17-6c13d9dc-2d40-49d4-b478-950a598b7a82) — Housing Solutions
- [Learning Management System](/contracts/ocds-b5fd17-bc196143-dacf-41ef-a8e6-c6415526bb43) — North East Lincolnshire Council

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/f534bf0a-4db3-4477-a3f3-518af1cdb291-773224)