# GB-London: BTA1317 - Data Strategy Refresh and Data Readiness

> A sourced UK public sector contract award published by British Tourist Authority.

## Key facts

- Buyer: [British Tourist Authority](/buyers/british-tourist-authority/contract-awards)
- Supplier: Redkite Data Intelligence Limited
- Award value: £74,000
- Tender value: £74,000
- Award date: 18 November 2020
- Published: 2 February 2021
- Contract start: 25 November 2020
- Contract end: 25 February 2021
- Stage: awarded
- Procurement category: services
- Notice ID: 046db32d-22f7-4a4c-b364-bfe3fe16243d-410002
- OCID: ocds-b5fd17-6782ccb4-2ec5-41cc-82b2-99af832c1458

## Description

VisitBritain/VisitEngland needs to understand how to build consensus on releasing value from the existing data landscape\. Moreover, there is a need for an integrated approach to releasing the value from data\. To address this problem, we plan to initiate 3 pieces of work\. We need to understand how the business and sector needs have changed in light of COVID-19, a baseline of our existing capability and architecture and an options appraisal and roadmap for a future best in class platform that leverages the power of data and analytics\. Additional information: The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises \(SMEs\)\. However, any selection of tenderers will be based solely on the criteria set out for the procurement\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/046db32d-22f7-4a4c-b364-bfe3fe16243d-410002)