# Marketing Strategy and Execution Services

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: THE BUSINESS GROWTH HUB LIMITED
- Contract winner: Active Profile Ltd
- Award value: £43,500
- Tender value: £63,500
- Award date: 8 February 2019
- Published: 22 February 2019
- Contract start: 11 February 2019
- Contract end: 10 February 2020
- Stage: awarded
- Procurement category: services
- Notice ID: 8cda0ae9-12c6-42be-9b84-ff03dd4b29af-271773
- OCID: ocds-b5fd17-689e2da0-afa8-4104-977f-f403355467d0

## Description

GC Business Growth Hub \(BGH\) wishes to appoint a single provider to provide Marketing Strategy and Execution Services in relation to the Greater Connected Amplify project\. The successful provider will be required to: - 1\) Create and deliver a comprehensive marketing communications campaign that outlines and delivers: a\) Both products features and benefits and USP's; b\) Marketing Communications approach - what are the best means of marketing the programme, and what is the key messaging that underpins each of them; c\) Marketing activity plan - an executable plan of marketing activity; d\) Realistic and measurable / expected results yardsticks and over agreed periods\. 2 \) The execution of marketing efforts - driven by the strategy, generating quality leads for the programmes at the right times This will help enable us to generate the required number of leads for the two programmes\. For further information see: https://in-tendhost\.co\.uk/manchestergrowthcompany/aspx/ProjectManage/53

## Related contract awards

- [Business Telesales Services](/contracts/ocds-b5fd17-ad6851bb-5655-4274-9ef2-76801ca281fa): THE BUSINESS GROWTH HUB LIMITED
- [Project Evaluation Telephone Survey Services](/contracts/ocds-b5fd17-777594fd-2014-4e6f-b09c-f15f12fefa41): THE BUSINESS GROWTH HUB LIMITED
- [Executive Development Programme](/contracts/ocds-b5fd17-6659bb6b-2138-449d-a747-3e2e59b21ea2): THE BUSINESS GROWTH HUB LIMITED
- [Marketing and Communications Support](/contracts/ocds-b5fd17-af41660d-efa6-44c8-ac4f-28b187d07c79): Liverpool City Region L E P
- [Marketing and Communications Support and Website Development](/contracts/ocds-b5fd17-53b3b106-c0c7-45b6-a779-6dd81ef0e37f): Liverpool City Region L E P
- [Agreement for Marketing Services for LCR Activate Project - ERDF Funded](/contracts/ocds-b5fd17-4297f4a7-ade9-4c2f-8e84-3604454810c1): Liverpool John Moores University

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/8cda0ae9-12c6-42be-9b84-ff03dd4b29af-271773)