# Tax Education Segmentation Research

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [H M REVENUE & CUSTOMS](/buyers/h-m-revenue-customs/contract-awards)
- Contract winner: [Ipsos Mori](/contract-winners/ipsos-mori/public-sector-contract-awards)
- Award value: £184,942
- Tender value: £184,942
- Award date: 30 June 2026
- Published: 17 July 2026
- Contract start: 20 July 2026
- Contract end: 26 February 2027
- Stage: awarded
- Procurement category: services
- Notice ID: b0531d3a-db49-4ca9-a6bd-ce43a4c19a8f-906837
- OCID: ocds-b5fd17-68a184ef-46cf-4d8a-aada-bc1185b1cc03

## Description

Research to segment UK adults based on their tax education needs according to their key demographics, tax education, attitudes and behaviours\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/b0531d3a-db49-4ca9-a6bd-ce43a4c19a8f-906837)