# Commercial Partner to manage Large Format Digital Advertising Screens

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [Liverpool City Council](/buyers/liverpool-city-council/contract-awards)
- Contract winner: [Clear Channel UK Ltd](/contract-winners/clear-channel-uk/public-sector-contract-awards)
- Award value: £2,500,000
- Tender value: £5,000,000
- Award date: 31 December 2017
- Published: 29 June 2018
- Contract start: 1 May 2018
- Contract end: 1 May 2028
- Stage: awarded
- Procurement category: services
- Notice ID: 5e80a0f3-3d9f-4ed2-8d1c-e79ea94975cf-225274
- OCID: ocds-b5fd17-770ee50b-adca-11e6-9901-0019b9f3037b

## Description

Liverpool City Council \(the Contracting Authority\) is seeking a commercial partner or partners to manage large format digital advertising signs, by way of concession, using a bespoke Competitive Procedure with Negotiation\. The successful commercial partner will be responsible for the installation and maintenance of the large digital format advertising boards across the City, and will be able to exploit the opportunities for selling of advertising on these formats\. The Contracting Authority requires a Guaranteed annual revenue and % share of Gross Sales over the 10 year concession period\. The Contracting Authority also invites Bidders to identify and optimise other potential sites across the City of Liverpool for approval, by bringing sites forward for development as part of the concession\. Further details are set out in the tender documents\.

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/5e80a0f3-3d9f-4ed2-8d1c-e79ea94975cf-225274)