# Consumer Tracker \(mini competition against DPS Market Research framework RM6018\)

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: Defra Network eTendering Portal
- Contract winner: [YouGov](/contract-winners/yougov/public-sector-contract-awards)
- Award value: £158,400
- Tender value: £164,000
- Award date: 12 May 2021
- Published: 14 June 2021
- Contract start: 1 July 2021
- Contract end: 30 June 2024
- Stage: awarded
- Procurement category: services
- Notice ID: d6384a3b-abbc-47dc-b8f2-188fc48559e0-443489
- OCID: ocds-b5fd17-7755f363-feab-489c-a1e6-e367f420ae90

## Description

Award notice for Consumer Tracker mini comp against RM6018\. This procurement is for the outcome of an attitude and usage tracking study for AHDB\. The aim is to provide AHDB and its sector divisions with a tracking study which monitors consumer attitudes that influences consumer purchasing, cooking and consumption behaviour\. The tracker will be required to cover key issues that impact sector categories\. The contract will be for 1 year with the option to extend for a further 2 periods of 12 months each

## Related contract awards

- [National EA Estates Professional Surveying Framework](/contracts/ocds-b5fd17-9191aaea-5356-4bdc-a3e1-af6b3670e583): Defra Network eTendering Portal
- [Parliamentary Monitoring Service](/contracts/ocds-b5fd17-a6ea66bd-b313-46f9-a02a-2c5007aa1856): Defra Network eTendering Portal
- [Provision of Geological Products](/contracts/ocds-b5fd17-8d85b0c1-45ff-4562-9d99-6009685196de): Defra Network eTendering Portal
- [Access to Financial Products](/contracts/ocds-b5fd17-57476131-0136-44d3-ae08-d2814d6dc493): FCA
- [Lived Experiences of Adequacy in Retirement](/contracts/ocds-b5fd17-a51e24b8-6b55-458e-81f2-c7827a18b340): Department for Work and Pensions
- [Insight DDC Polling](/contracts/ocds-b5fd17-67c52d34-f53b-4401-8d2a-de11232a8878): MINISTRY OF DEFENCE

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/d6384a3b-abbc-47dc-b8f2-188fc48559e0-443489)