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Contract award record

Research to Support the Development of HMRC's Digital Services for Agents

Notice details

Published
Category
services
Buyer region
North West

Public buyer and contract winner

awarded to

Contract winner

KANTAR UK LIMITED

Award value£120,000

  1. Awarded
    Completed
  2. Start
    Completed
  3. End
    Completed

Work description

HMRC requires research from a research supplier to understand the different types of tax agent business models and how they interact with our digital services. This will be comprised of two possible stages: an initial exploratory phase which will deliver qualitative depth interviews (telephone or online) with agents to explore their experiences, attitudes and behaviours relating to HMRC digital services and tax software platforms; followed by an optional quantitative survey to quantify the insights generated from the exploratory phase in order to apply them to the wider agent population

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Source: Contracts Finder · Notice 198f75d0-f493-4eb8-9aad-e2ab5b26ed31-479639

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