# Research to Support the Development of HMRC's Digital Services for Agents

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [H M Revenue &amp; Customs](/buyers/h-m-revenue-customs/contract-awards)
- Contract winner: KANTAR UK LIMITED
- Award value: £120,000
- Tender value: £120,000
- Award date: 29 September 2021
- Published: 25 October 2021
- Contract start: 29 September 2021
- Contract end: 29 March 2024
- Stage: awarded
- Procurement category: services
- Notice ID: 198f75d0-f493-4eb8-9aad-e2ab5b26ed31-479639
- OCID: ocds-b5fd17-81b41b1a-63b8-464e-82b0-ce57d5120733

## Description

HMRC requires research from a research supplier to understand the different types of tax agent business models and how they interact with our digital services\. This will be comprised of two possible stages: an initial exploratory phase which will deliver qualitative depth interviews \(telephone or online\) with agents to explore their experiences, attitudes and behaviours relating to HMRC digital services and tax software platforms; followed by an optional quantitative survey to quantify the insights generated from the exploratory phase in order to apply them to the wider agent population

## Related contract awards

- [Optimizely Experimentation Platform Renewal](/contracts/ocds-b5fd17-3ca2626c-bb38-4dd8-b7f8-b38990f76d70): H M REVENUE &amp; CUSTOMS
- [PATH DELIVERY PHASE 2](/contracts/ocds-b5fd17-c9137c48-f62b-465a-adf1-a61d175fc829): H M REVENUE &amp; CUSTOMS
- [TPC STRATEGIC DELIVERY PARTNER](/contracts/ocds-b5fd17-4310452a-3d86-46ea-b34d-f2f93f29decb): H M REVENUE &amp; CUSTOMS
- [DHSC: OHID - PHE Corporate Provision of Sales and Nutrition Data](/contracts/ocds-b5fd17-58c4b060-f206-47b1-a7d4-d60a4ab5e430): Department of Health and Social Care
- [Food Purchases and Food Waste Data](/contracts/ocds-b5fd17-7114aa6e-39f8-4425-a122-34f8ce1b5e67): London School of Hygiene &amp; Tropical Medicine
- [Data to support CMA groceries work](/contracts/ocds-b5fd17-ed266ec3-de65-469d-940f-6838b1474d5b): Competition &amp; Markets Authority

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/198f75d0-f493-4eb8-9aad-e2ab5b26ed31-479639)
