# TfL 90865 Lot 4 Task G - Reputation Tracker

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [Transport for London](/buyers/transport-for-london/contract-awards)
- Contract winner: Opinion Leader \(Chime Insight and Engagement\),
- Award value: £213,800
- Tender value: £213,800
- Award date: 1 June 2015
- Published: 18 November 2016
- Contract start: 1 June 2015
- Contract end: 31 May 2019
- Stage: awarded
- Procurement category: services
- Notice ID: a694afa4-c4b1-41f1-ae90-4ae0b98b3975-92973
- OCID: ocds-b5fd17-84199776-adc9-11e6-9901-0019b9f3037b

## Description

Measuring how Londoners perceive TfL is a crucial part of monitoring and understanding the dynamics of its reputation\. The Reputation Tracker covers TfL as a whole, London Buses, London Underground, and Roads\. Other operating businesses are not included due to questionnaire length and due to lower awareness/understanding about them\. For example, London Underground is better known and more widely used than the Docklands Light Railway and therefore likely to have more impact on TfL’s reputation\.

## Related contract awards

- [Physical Security Guarding and Reception Services](/contracts/ocds-b5fd17-6e5e6fd6-d303-4e10-b5a3-efac117dbf1f): TRANSPORT FOR LONDON
- [Integrated Revenue Collection Services](/contracts/ocds-b5fd17-bfca0c33-c852-4b85-afa1-1356b00a3747): TRANSPORT FOR LONDON
- [GLA82818 Tax and Governance Review Services](/contracts/ocds-b5fd17-d6a1d6db-94e5-486d-b5df-cd92c3fd7064): TRANSPORT FOR LONDON

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/a694afa4-c4b1-41f1-ae90-4ae0b98b3975-92973)