Live
Provision of Optimisation Agreement (AB Testing)
£38,990
Department for International TradeWingify Software Private Limited
services
Contract Details
- Tender Value
- £38,990
- Stage
- Live
- Published
- Awarded
Timeline
Awarded
Start
Disclosed
End
Description
This contract covers the provision of an advanced A/B testing tool to support the Department for Business and Trade's (DBT) mission of enhancing digital performance and enabling data-driven decision-making across its services. DBT is procuring this tool to optimize user experiences, improve website and application performance, and enhance the effectiveness of marketing campaigns. The contract was awarded to Wingify Software Private Limited on the 29/11/2024 and the term runs until 29/11/2026.
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