# Red meat shopper basket analysis

> A sourced UK public sector contract award published by DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS.

## Key facts

- Buyer: [DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS](/buyers/department-for-environment-food-rural-affairs/contract-awards)
- Supplier: [Kantar UK, Limited, trading as Kantar Worldpanel](/suppliers/kantar-worldpanel/public-sector-contract-awards)
- Award value: £38,000
- Tender value: £38,000
- Award date: 15 November 2024
- Published: 2 December 2024
- Contract start: 18 November 2024
- Contract end: 1 January 2025
- Stage: awarded
- Procurement category: services
- Notice ID: 30f6a609-e2b8-49a6-b5c2-9c2ce164751b-807107
- OCID: ocds-b5fd17-85c0d074-3c3c-47e9-9675-b704df3191f9

## Description

AHDB required insight and evidence to support meat's role in a healthy balanced diet and how eating meat can also encourage the consumption of vegetables and other healthy foods\. This new analysis will enable us to look at the difference in shopping missions, how this translates to meal in the home and if they match the Eatwell plate and nutritional analysis of different baskets\. We currently purchase red meat data from Kantar\. They are the only provider who have the data required in a usable format for this analysis\.

## Related contract awards

- [ENVFCPMM00704B00R\_Fluvial Model standards update\_JBA](/contracts/ocds-b5fd17-d677ecb0-c1bf-48e6-8b09-815d920df11e) — DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS
- [Robotic Process Automation 2026](/contracts/ocds-b5fd17-61cda3e4-824c-41e9-8965-c3fdc1fdd0ff) — DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS
- [National Beef Evaluations Website](/contracts/ocds-b5fd17-b6c9dfc6-886a-4764-939d-945ec3cd5855) — DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS
- [Oracle Support 2026](/contracts/ocds-b5fd17-89086229-fd36-4d4c-8a7d-302ae7861276) — DEPARTMENT FOR ENVIRONMENT FOOD & RURAL AFFAIRS
- [QOC937 2026-08-25 \(0900\) Beccles - Bure Park Specialist Academy, Great Yarmouth \(4 seats\) - AWARD](/contracts/ocds-b5fd17-7ca10681-12f2-476e-93c5-018597ad2650) — Suffolk County Council Passenger Transport
- [EPR Delivery Partner - Benefits Realisation Services](/contracts/ocds-b5fd17-6176f4a6-96f7-4055-b1c2-7d2528a56e7b) — United Lincolnshire Teaching Hospitals NHS Trust
- [EPR Delivery Partner - Testing Delivery and Assurance Services](/contracts/ocds-b5fd17-5242b8de-ea34-40dc-930f-8c593a05e574) — United Lincolnshire Teaching Hospitals NHS Trust
- [QBH179 2026-08-25 \(0900\) Winston to Castle East School, Bungay \(4 seats\) - AWARD](/contracts/ocds-b5fd17-7e173943-0209-4866-93ea-c3e611f1b8eb) — Suffolk County Council Passenger Transport

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/30f6a609-e2b8-49a6-b5c2-9c2ce164751b-807107)