Flood Action Campaign

Description

We require a PR agency to: - Identify opportunities to secure coverage across consumer long-lead, digital, and news titles and develop a calendar of activity over the campaign period (October 2020 to March 2021). - identify key moments and suggest PR activity that could be carried out - Create interesting, creative content that secures coverage, in order to increase awareness of the risks of flooding and the actions to take to mitigate those risks. - sell-in stories across the channels identified above. - Monitor, report on and evaluate media coverage, with recommendations for future work. - Identify, recruit and write case studies, where necessary Additional information: Please note that Defra procurement uses an E-tendering system for Procurement activities. This is currently provided by Bravo Solutions. To access appropriate tendering and contractual documents, please access the E-Tendering portal at https://defra.bravosolution.co.uk", ensuring that your registration includes "Defra". If you have any problems with this system, please contact Bravo on their telephone helpline number 0800 368 4850 or by emailing them at help@bravosolution.co.uk.

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