# Market Research Services

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [The British Broadcasting Corporation \(BBC\)](/buyers/the-british-broadcasting-corporation-bbc/contract-awards)
- Contract winner: Please see text message in Additional Text Section on Page 5 of
- Award value: £50,000,000
- Tender value: £50,000,000
- Award date: 16 January 2020
- Published: 4 February 2020
- Contract start: 1 March 2019
- Contract end: 28 February 2023
- Stage: awarded
- Procurement category: services
- Notice ID: 900f311a-2224-4e32-a901-8fe05805a6f7-341563
- OCID: ocds-b5fd17-a7cd0021-635a-4eee-87ca-a431988c3ef6

## Description

Market Research is commissioned for a variety of purposes within the BBC, across the full range of different audiences for its programmes and services\. The research will inform strategic policy, commissioning and editorial decisions as well as ensuring audiences are at the heart of everything the BBC delivers therefore we are looking to appoint a range of agencies that can meet the BBC's requirements across all platforms and target audiences\. The BBC also has a clear strategy to engage with and target youth audiences, reflecting the changing nature on how content is discovered and consumed by the next generation of our audience\. Please note that the OJEU value range for this procurement is £30,000,000 - £50,000,000 over the term plus extensions\. Additional information: Contracts have been awarded to 36 service providers across 5 individual lots\. For further information please contact Hannah Stephenson at hannah\.stevenson@bbc\.co\.uk, or refer to the published Contract Award Notice in OJEU/TED at https://ted\.europa\.eu/udl?uri=TED:NOTICE:055381-2020:TEXT:EN:HTML

## Related contract awards

- [eCase - Case Management System](/contracts/ocds-b5fd17-c3876f19-435e-4912-8a7b-62fd905fa609): The British Broadcasting Corporation \(BBC\)
- [Security Guarding Services](/contracts/ocds-b5fd17-652cf1cd-86e7-4805-8cc9-bc042181e005): The British Broadcasting Corporation \(BBC\)
- [Media Monitoring Services](/contracts/ocds-b5fd17-7abaa6f9-c4bf-4c62-a169-a2a24ce1c4c2): The British Broadcasting Corporation \(BBC\)

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/900f311a-2224-4e32-a901-8fe05805a6f7-341563)