# RWM515 Digital Marketing Capability

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [NUCLEAR DECOMMISSIONING AUTHORITY](/buyers/nuclear-decommissioning-authority/contract-awards)
- Contract winner: [XMA Limited](/contract-winners/xma/public-sector-contract-awards)
- Award value: £64,360
- Tender value: £64,360
- Award date: 28 June 2021
- Published: 12 July 2021
- Contract start: 28 June 2021
- Contract end: 29 December 2022
- Stage: awarded
- Procurement category: services
- Notice ID: 2e8fd241-c3fc-42a0-8a96-a008cdcc35a1-450818
- OCID: ocds-b5fd17-d4d21d79-5668-4dff-829f-e160ec92a897

## Description

Radioactive Waste Management requires a solution that will: • Deliver multiple and complex email digital marketing campaigns • Enable identification of opportunities to improve our return on investment for digital market- ing through data and insights • Enable effective management of data protection including consents and allow the customer to control their preferences • Provide the opportunity to expand our digital marketing channels in the future which will al- low marketing campaigns to be delivered seamlessly across multiple channels Please note, RWM is procuring the capability \(licence/system\) to deliver email marking campaigns and does not require consultancy services to implement the solution\.

## Related contract awards

- [NDA Unified Communications and Connectivity Services 2026-2029](/contracts/ocds-b5fd17-e1159ca4-c614-4da1-98bf-e43cbe0eac1c): Nuclear Decommissioning Authority
- [NDA/C17430/15 - NDA Legacy Waste Cave 5](/contracts/ocds-b5fd17-19171ff0-7c7f-450b-b2e4-84b48ab44f76): Nuclear Decommissioning Authority
- [GK26-11 - In-active Drying Trials of AGR Slotted Cans \(Investigating Impact of Caustic Dosing and Carbon Deposits\)](/contracts/ocds-b5fd17-8f91304b-cef3-4794-b714-e7512eafbe9c): Nuclear Decommissioning Authority
- [DDaT26102 - GPU cluster nodes](/contracts/ocds-b5fd17-428bad37-c0b0-4498-924e-04ba2e125abc): UK SHARED BUSINESS SERVICES LIMITED
- [Service desk 2022-25](/contracts/ocds-b5fd17-0ee5b399-81ef-44b7-adb4-d116d2cd70cf): National Audit Office
- [Immersive labs 2026](/contracts/ocds-b5fd17-c75fff7a-f28f-4386-82da-7884482c707e): Office for National Statistics

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/2e8fd241-c3fc-42a0-8a96-a008cdcc35a1-450818)