# \(NU/1589-51\) Purchasing of placements on 3rd party websites

> A sourced UK public sector contract award published by Newcastle University.

## Key facts

- Buyer: [Newcastle University](/buyers/newcastle-university/contract-awards)
- Supplier: [IDP Connect Ltd](/suppliers/idp-connect/public-sector-contract-awards)
- Award value: £2,000,000
- Tender value: £100,000
- Award date: 31 March 2022
- Published: 31 March 2022
- Contract start: 1 April 2022
- Contract end: 31 March 2023
- Stage: awarded
- Procurement category: services
- Notice ID: 86242cf3-b672-4749-b886-269a4162c092-523341
- OCID: ocds-b5fd17-d7ae9245-cfc6-4789-a175-5d12923352be

## Description

We are seeking to appoint a supplier to help provide flexible booking of paid for placements, statistical platforms, profiles and other related services and advertising on a range of websites detailed below\. It is expected the value of each booking request will be between £500 and £100,000 inclusive of all taxes and agency fees\. It is estimated there will be between 0 and 20 requests within the contract period\. The total value of the work will be between £0 - £2,000,000 The supplier specifically is required to provide the following services and experience 1\) The flexible placement of at cost digital advertising and paid for profiles on: a\) Whatuni\.com b\) Completeuniversityguide\.co\.uk c\) Hotcoursesabroad\.com d\) Postgraduatesearch\.com 2\) Provide campaign attribution and KPI measurements for activity relating to the paid activity on each site 3\) Direct access to IDP Connect IQ On Demand tool 4\) Direct access to IDP Connect IQ Demand Track 5\) Provide regular insight into industry best practice, trends and future placement opportunities, for example: a\) Provide insight into profile performance against competitors b\) Provide case study examples of other providers maximising their profiles on listing sites c\) Suggest additional placement opportunities across the IDP portfolio to improve campaigns and increase ROI d\) Give advance notice of new features and products available across the IDP portfolio of websites and associated third party placements 6\) Provide a single Account Manager for updating and managing the placements

## Related contract awards

- [NU2102 - Supply of Card Acquiring Services and Associated Goods](/contracts/ocds-b5fd17-d8e24d6e-7a1a-4c9a-aa32-65e2fe538074) — Newcastle University
- [NU/2116 - Driving Electrical Revolution \(DER\) Capital Procurement](/contracts/ocds-b5fd17-0d3d8987-c466-4f97-9438-bba713ee2c79) — Newcastle University
- [NU2102 - Supply of Card Acquiring Services and Associated Goods](/contracts/ocds-b5fd17-9e797fd9-3b9b-413d-bcfc-a0f0b4f73aae) — Newcastle University
- [NU2108 - Samples Management System](/contracts/ocds-b5fd17-a52c3dca-db37-4667-b16f-54522b167383) — Newcastle University
- [con\_17615 UK Register of Learning Providers \(UKRLP\) Managed Service - Education Data Portal](/contracts/ocds-b5fd17-9df0093a-d801-49cc-b267-6faecd5ec7ba) — Department for Education
- [\(NU/1589-31\) Purchasing of an International Demand Tracker tool](/contracts/ocds-b5fd17-2c1ce5e6-1651-4f20-ad2f-92dd92b053a6) — Newcastle University
- [1RAY - Service-Advertising](/contracts/ocds-b5fd17-ae41583f-72e5-4204-974f-bb16a574eab6) — NEWCASTLE UNIVERSITY
- [\(NU/1589-18\) Purchasing of Clearing placements on websites](/contracts/ocds-b5fd17-b679ef84-2ce2-4d57-8406-548235be7f6a) — Newcastle University
- [Taxi and MPV \(1-8 seats\) Passenger Assistant - Taxi and MPV \(1-8 seats\) Passenger Assistant](/contracts/ocds-b5fd17-88a2edd4-8980-4b30-90b2-cd06e6f272dd) — East Sussex County Council
- [Taxi and MPV \(1-8 seats\) Passenger Assistant - Taxi and MPV \(1-8 seats\) Passenger Assistant](/contracts/ocds-b5fd17-72db28b1-c882-4e40-8470-acd916a51a98) — East Sussex County Council
- [Technology Delivery Partner 2026](/contracts/ocds-b5fd17-2a03f0e3-ff79-468b-bffc-b6123bf61fb0) — GOVERNMENT PROPERTY AGENCY
- [QBE092 09:00 2026-08-24 Brandon & Lakenheath to West Suffolk College, Bury St Edmunds - 6-seater and a Passenger Assistant required - AWARD](/contracts/ocds-b5fd17-c26c4d20-3bb7-4548-9459-91f832bd3c38) — Suffolk County Council Passenger Transport

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/86242cf3-b672-4749-b886-269a4162c092-523341)