North West winter advertising and comms campaign

This is for a radio, social media and on-line advertising campaign, to promote campaign messages to key audiences, to help manage pressure on services (acute and GP). This will incorporate advertising targeted at BAME community groups. The key campaign elements are: 1) Signposting and advice: • Promoting pharmacy • NHS 111 • Length of stay 2) Prevention: • Flu vaccination programme Respiratory and hand hygiene • Keep warm, keep well • Mental health/isolation.