# Media Partnership-Public for SportAccord

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [WEST MIDLANDS GROWTH COMPANY LIMITED](/buyers/west-midlands-growth-company-limited/contract-awards)
- Contract winner: TELEGRAPH MEDIA GROUP LIMITED
- Award value: £40,000
- Award date: 19 February 2024
- Published: 18 March 2024
- Contract start: 26 February 2024
- Contract end: 11 April 2024
- Stage: awarded
- Procurement category: services
- Notice ID: 95441019-16c3-4a34-9cd5-be2188135622-732757
- OCID: ocds-b5fd17-df78d91a-c05a-4f91-a9f4-5916701ee241

## Description

Sport Accord is an opportunity for the region to deliver an outstanding visitor experience for delegates; use the platform to showcase the West Midlands unique sporting heritage; enhance the region's reputation across the global sprts industry and build new inernational networks and attract a pipeline of new major sporting event opportunties\. WMGC requires a national meida partner to provide unique and relevant content and coverage in the build-up to, during and after the SportAccord event \(March - April 2024\) to highlight the West Midlands as the "heart of sport" in the UK\. We require a regular drumbeat of stories acout the West Midlands' sporting and hosting credentials\. This could be via features, interviews, case studies and other bespoke activation ideas\. The features should apprear across a range of different pltforms within the UK media outlet, including newspaper, online, in newsletters and on docial media\. The outputs would use a mixture of editorial and advertorial tactics to promote the region's offer\.

## Related contract awards

- [Consultancy To Develop a GTM Strategy for C&W Gigapark](/contracts/ocds-b5fd17-e69a4bae-54fe-43b4-9c03-1bf8439d399d): WEST MIDLANDS GROWTH COMPANY LIMITED
- [STEAM 2024 Reporting](/contracts/ocds-b5fd17-97c528a0-9d50-4a27-acd4-3e50494626ef): WEST MIDLANDS GROWTH COMPANY LIMITED
- [Strategic Relationship Management Consultancy](/contracts/ocds-b5fd17-46615369-ee35-425c-b27e-b6e9c4d7eb89): WEST MIDLANDS GROWTH COMPANY LIMITED

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/95441019-16c3-4a34-9cd5-be2188135622-732757)