IoC Diversity Service Campaign - Additional Marketing Services

The Institute of Coding IoC's "CTRL Your Future" diversity campaign is currently in market, and is delivering good results in terms of raising the IoC's profile and visibility with a diverse audience.

We would like to extend the campaign in order to reach a larger group of diverse learners and ensure their interest is translated to course sign ups on our website.

The campaign extension will include learner-focussed activity, improvements to the IoC website, updates to the IoC's branding (including the creation of a strapline) and social media.

Here is the link to the existing campaign hub: https://instituteofcoding.org/ctrl-your-future/

It is anticipated and is required that all work has to be delivered no later than 31 March 2021.