Awarded
C0028 - Audience research and segmentation exercise
£45,000
Big Lottery Fund, operating as The National Lottery Community FundOMD GROUP LIMITED
services
Contract Details
- Tender Value
- £45,000
- Stage
- Awarded
- Published
- Awarded
Timeline
Awarded
Start
Disclosed
End
Description
The aim of this research is to review our audiences and design a segmentation for our primary audiences, while also reflecting and noting our secondary audiences. This research will enable us to better understand and respond to the needs and preferences of different audience groups and give us the ability to monitor our engagement with these groups over time.
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