MRWA Food Waste Prevention campaign delivery 25-26

Merseyside Waste Disposal Authority (MWDA) is inviting tenders from an experienced media agency to run a behavioural change campaign across the Liverpool City Region (LCR). (Note: LCR includes Halton, Knowsley, Liverpool, Sefton, St Helens, and Wirral). The campaign will focus on raising awareness amongst residents in the Liverpool City Region about household food waste and the impact it has both environmentally and financially. MWDA would like to run the campaign over the 2025 summer/autumn months, though we aren't tied to any specific dates.