# Sanctuary Graduates Trainee Campaign 2022/2023

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [National Audit Office](/buyers/national-audit-office/contract-awards)
- Contract winner: Sanctuary Graduates
- Award value: £19,200
- Tender value: £19,200
- Award date: 5 September 2022
- Published: 7 November 2022
- Contract start: 20 September 2022
- Contract end: 19 September 2023
- Stage: awarded
- Procurement category: services
- Notice ID: b027aaa7-40f2-4472-b550-c588292c50d4-587423
- OCID: ocds-b5fd17-f089458a-961c-4abb-b791-449e36c4b0e1

## Description

Digital Attraction Package for 2022/2023 Recruitment Delivering NAO applications & hires from female students and those from less privileged backgrounds\. Microtarget the message in Northern Universities to focus on Newcastle\. - 75 e-shots sent to 75 carefully chosen academic departments \(using our HESA data to determine the most diverse depts\)\. Email reach to up to 22,500 students per year group from a trusted source \(the departmental secretary\)\. - 3 e-shots to a selection of the 200,000 graduates and students on our database\. 1 mailer for each diversity metric\. - 10 e-shots to targeted cohorts at 10 of our university partners \(we will select those of our uni partners which have the right social diversity you seek\)\. Email reach to up to 12,000 students direct from their careers service\. - 10 e-shots & social media posts with 10 relevant student diversity societies\. Email and social reach to up to 5,000 students from their society committee\. Society partners include 93% Club, Afro-Caribbean, Women in Societies\. - Up to 5 job posts on our jobs board for the duration of the campaign for both Newcastle and London\. Upwards of 50,000 unique visitors per month\.Edit Description of Requirement Perceived Benefits Help Perceived Benefits The targeted package will enable us to promote the NAO and the training scheme to specific academic departments, societies and demographics\.Edit Perceived Benefits Contract Management Strategy Help Contract Management Strategy We will have regular meetings with the Sanctuary Graduates Account Manager to review progress and how the marketing approach is working\. Where possible Sanctuary Graduates will use tracking links for all digital activities which will provide us with data, campus insights and report on Brand Ambassador activities\.

## Related contract awards

- [CPT\_26\_38 - Managed Website Hosting, Support and Development Services](/contracts/ocds-b5fd17-ea2a1c28-17e2-41da-aeca-24f8755efb3f): National Audit Office
- [Careers Fairs Logistical Support 2026/2027](/contracts/ocds-b5fd17-6a3bc98e-7b6f-40fc-95b3-fd5218e0bd08): National Audit Office
- [Executive Coaching](/contracts/ocds-b5fd17-fe1652bb-1faf-4fdb-ae2c-a17a1c7ca940): National Audit Office

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/b027aaa7-40f2-4472-b550-c588292c50d4-587423)