# Makinson Arcade Marketing, PR & Events

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [Wigan Council](/buyers/wigan-council/contract-awards)
- Contract winner: Kenyon Fraser Ltd\. \(t/a Kenyons\)
- Award value: £17,400
- Tender value: £17,500
- Award date: 27 March 2023
- Published: 4 April 2023
- Contract start: 1 May 2023
- Contract end: 30 April 2024
- Stage: awarded
- Procurement category: services
- Notice ID: 8a90eff3-36d7-4fce-8d83-93844329c24b-631532
- OCID: ocds-b5fd17-f51677ff-2158-4f7b-ae9e-6ec66df7c52f

## Description

Makinson Arcade is a traditional Victorian arcade with multiple independent traders under the ownership and management of the local authority\. The council seeks to appoint a marketing contractor to undertake all marketing, PR and event management and delivery\. The council expects to have a single point of contact with overall responsibility for the delivery of the full campaign, but it can be undertaken through a conglomerate of smaller specialist providers coordinated by the appointed provider \(within the total contract cost\)\. Areas of responsibility include: • Communication with tenants through online meetings / face-to-face / group discussions • Managing events/activities through delivery partners / hands-on attendance • Website - migrate, host & maintain • Social Media - management of Makinson accounts • Public Relations / Press / Media • Proposals for Events & Seasonal Activities • Graphic Design production • Reporting on website and social media activity • Reviewing event \(expenditure\) success/failure • Reviewing Makinson PR exposure Expected to work closely with: • Makinson Management • Wigan Council Marketing & Campaigns Team & Collaborate with: • Makinson Tenants • Wigan Markets • Grand Arcade

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## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/8a90eff3-36d7-4fce-8d83-93844329c24b-631532)