Contract award record
Home Group - Customer Insight Framework (2017)
Tender value £800,000
Notice details
- Published
- Category
- services
- Buyer region
- North East
- Source
- View official notice
Public buyer and contract winner
Award valueNot disclosed
- StartCompleted
- EndCompleted
Work description
Home Group is looking to establish a Framework for Customer Insight covering: (1) Customer Satisfaction Tracking (Real Time Portal - Ability to track performance across multiple stages of customer transactions and journeys, Real-time Interpretation & Analysis (Structured and unstructured survey responses), Surveying functionality: Multi-channel approach via (not exclusive to): Telephony, SMS, IVR, E-mail...), (2) Quantitative & Qualitative Research - Journey Mapping, UX Research, Behaviour Analysis, Ethnography, Segmentation, Sentiment Analysis, Qualitative Research: Digital/Applications, Face-to-face, Multi-Channel.