# Personalised Content Recommendations

> Contract award record from UK public-sector procurement sources.

## Key facts

- Public buyer: [The British Broadcasting Corporation \(BBC\)](/buyers/the-british-broadcasting-corporation-bbc/contract-awards)
- Contract winner: ThinkAnalytics \(UK\) Limited
- Award value: £1
- Tender value: £5,000,000
- Award date: 16 October 2017
- Published: 6 November 2017
- Contract start: 31 October 2017
- Contract end: 31 October 2022
- Stage: awarded
- Procurement category: services
- Notice ID: 0096d5ba-6388-4134-98f3-bf2333e1d59f-180041
- OCID: ocds-b5fd17-ff605327-d3d4-49d0-88f2-2144511c5083

## Description

BBC Personalisation is a capability allied to the Platform capability; and is focused on supporting the digital transformation of the BBC\. Personalisation encompasses personalised Recommendations and Notifications\. BBC Personalisation is seeking to procure a service contract for personalised Audio/Video content recommendations to further support our provision of personalisation services to our audience\. We request that all applicants are aware that the estimated value for this procurement is 2 000 000 GBP - 5000 000 GBP\. The BBC intends to appoint a contract for an initial period of 3 years, with options to extend on up to 2 occasions by up to 12 months on each occasion\.

## Related contract awards

- [eCase - Case Management System](/contracts/ocds-b5fd17-c3876f19-435e-4912-8a7b-62fd905fa609): The British Broadcasting Corporation \(BBC\)
- [Security Guarding Services](/contracts/ocds-b5fd17-652cf1cd-86e7-4805-8cc9-bc042181e005): The British Broadcasting Corporation \(BBC\)
- [Media Monitoring Services](/contracts/ocds-b5fd17-7abaa6f9-c4bf-4c62-a169-a2a24ce1c4c2): The British Broadcasting Corporation \(BBC\)

## Source

[View the original notice on Contracts Finder](https://www.contractsfinder.service.gov.uk/Notice/0096d5ba-6388-4134-98f3-bf2333e1d59f-180041)