STEAM Economic Impact data model for Enjoy Staffordshire

As part of our work to enhance two tier working with district and borough councils across Staffordshire we have developed strong links and enhanced contributions to support visitor economy activities.

Our local authority partners are keen to understand their return of investment and as such we have investigated the market for economic intelligence models.

The STEAM model is increasingly becoming the 'industry standard' and is adopted by many neighbouring Visitor Economy partnerships allowing for direct comparisons to be made and will also be an important evidence base for Staffordshire to promote itself as an Local Visitor Economy Partnership. Visit England as the national tourism body identifies STEAM as its preferred data platform.