Provision of consultancy services to prepare an Illustrative Masterplan for the Shrewsbury Big Town Plan

A partnership of Shropshire Council, Shrewsbury Business Improvement District and Shrewsbury Town Council wishes to appoint an appropriately skilled and experienced consultant to collaborate with the Big Town Plan Team to prepare an illustrative masterplan and urban design strategy for the Shrewsbury Big Town Plan. We require a mix of disciplines including spatial zoning, masterplanning, urban design and regeneration. The masterplan should build on the work of the Big Town Plan to date, identifying key character areas within the town, defining the characteristics, parameters and design principles for each. The masterplan should provide a holistic urban design strategy, exploring the connections and potential movement between parts, and access to the town from the wider Shrewsbury area - and establish some key principle opportunities for the town's future. The commission should focus on those areas of opportunity and maximising existing assets in the town but also identify key projects which could unlock the development potential of Shrewsbury.