Audience Reporting Services

The provision is to provide reports covering audience research data collation, analysis and reporting across all the media platforms on which the BBC operates (TV, radio, online) - covering the performance of all BBC services and their competitors in the marketplace. To meet these requirements data is drawn from a wide range of data sources including BARB, RAJAR, surveys and panels, web stats and social metrics. The requirement is for secondary analysis and reporting - not for primary data collection.